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Beauty Ecommerce Sites: Brands More Than “Skin Deep”
Beauty eCommerce sites and their strategies that are pathbreaking.The beauty industry is tough, darling. But so are you.Today’s beauty moguls are obsessing over more than the next long-wear formula or highlighter you can see from space.
Ecommerce Marketing Essentials: 17 Actionable Tactics To Drive More Sales
Every online store wants to increase traffic and conversions. But even after you’ve put together a basic strategy it can still be challenging to decide on which marketing tactics you should try.
What Is Influencer Marketing And Why Does It Matter?
Influencer marketing is the process of identifying, researching, engaging and supporting the people who create high-impact conversations with customers about your brand, products or services.
5 Advanced Tools For Every Content Marketing Task
Here are the five advanced content marketing tools for you to achieve high-quality and high-performing content.What’s the difference between fantastic and subpar content? Research has shown that the most successful marketing departments utilize at least five tools to achieve high-quality and high-performing content.
6 Tactics To Increase Your Instagram Stories Engagement
In the current state of social media marketing, it’s all about engaging the audience you currently have. It’s not always about the views or reach of our activities, but more about how many people are taking action when they see your posts.In this post, I want to share some key tactics you can implement to help you increase your Instagram Stories engagement.
These Three Industries Have Huge Potential Online
Slow growth in personal care products is mostly the fault of consumer packaged goods (CPG) brands, which have been slow to put products online and tend to rely on traditional marketing methods, said Martin Utreras, vice president of forecast at Emarketer.
How To Use The Facebook Attribution Tool To Analyze And Optimize Your Customer journey
Our customers live in a multi-channel world. To survive and thrive in this advertising realm, we must too. Connecting how […]
Local Vs. Brand Facebook Pages – Why Local Matters
Facebook has made changes to its algorithm to make it tougher for organic content from brands to appear in the News Feed.
How To Create A Digital Brand Strategy For Optimal Growth
What do you think is the most vital piece of brand building in 2019? My answer: developing a consistent digital […]
How To Create A Digital Content Strategy
A content marketing strategy isn’t just about your digital content—it’s also about the strategy surrounding […]
Gen Z Opts For Personalized, Interactive Content Over Privacy
Brief: Generation Z, the demographic group consisting of people ages 15 to 22, are major smartphone users, with 55% of […]
Content Consumption Habits are Evolving – Which Means Strategies Need to Evolve In-Step
Last week, I stumbled upon an interesting study by our friends over at NetLine Corporation entitled the “2021 State of […]
Google Announces June 2019 Broad Core Algorithm Update
Google officially announced a broad core update. The update is rolling out on Monday June 3rd, 2019. On Monday June […]
How To Create Animated Instagram Stories: 8 Apps To Make It Easy
Adding animation to Instagram Stories is a great way to create super eye-catching content, and animation is a hot new trend right now!
5 Advantages Of Hiring A Digital Marketing Agency
For many businesses, outsourcing has become an important part of their digital marketing strategy. You might think that I am […]
11 Digital Marketing Trends You Can No Longer Ignore
Digital marketing has created a buzz in the market. With the innovative technology and strategic planning, the business world is […]
Ecommerce Trends In International Markets
The growth in the eCommerce sector, particularly driven by BRIC economies, has been impressive. Global retail eCommerce sales have grown […]
Digital Marketing Trends In Beauty Space Articles
The beauty sector has proved to be leading innovation within retail. This innovation does not only come from a scientific […]
Future Of Ecommerce In 2019: 10 International Growth Trends
The ever-changing landscape of eCommerce is both scary and exciting. Every year, there are changes that may help us grow our businesses or new challenges that we may not be able to keep up.
29 Ecommerce Metrics & KPIs To Measure To Drive 10X Growth In 2019
The most successful ecommerce and retail businesses are metrics obsessed. SpearmintLOVE got 62.48% of their Facebook Fanbase talking about them […]
What Is Influencer Marketing And Why Does It Matter?
Discover the Value of Influencer Marketing, It is the process of identifying, researching, engaging the people who […]
These Three Industries Have Huge Potential Online
Slow growth in personal care products is mostly the fault of consumer packaged goods (CPG) brands, “which have been slow to put products online and tend to rely on traditional marketing methods,” said Martin Utreras, vice president of forecast at eMarketer.
Survey Reveals How Consumers Really Judge Brand Authenticity (and influencers)
Stackla recently surveyed 1,590 consumers and 150 B2C marketers from the U.S., UK and Australia, to uncover the gaps that exist between the content consumers want and what marketers believe they’re providing – the results of which should serve as both a warning and an opportunity for marketers everywhere.
Social Influencers And The Online Consumer
Scrolling through social media, it’s hard not to be influenced by influencers. Do you need another carry-on bag? Probably not. […]
11 Digital Marketing Trends You Can No Longer Ignore
Digital marketing has created a buzz in the market. With the innovative technology and strategic planning, the business world is [...]
13 Tips For Developing Your Brand's Initial Content strategy'
Every brand needs a solid content marketing strategy to reach consumers including a plan for multiple content types across multiple [...]
How To Build A Strong Digital Content Strategy In 2021 & beyond
Here's a blatant reality many well-meaning digital marketers are unaware of: Content alone will do nothing to improve your marketing [...]
10 Tips For Improving Your Branding On Instagram
Great social media strategies need continuous follower growth, engagement, and actions, e.g. clicks. And Instagram just might be your best […]
Connecting Your Brand to the New Consumer In the Next World of Digital.
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Blogs
Select A Category Below
Beauty Ecommerce Sites: Brands More Than “Skin Deep”
Beauty eCommerce sites and their strategies that are pathbreaking.The beauty industry is tough, darling. But so are you.Today’s beauty moguls are obsessing over more than the next long-wear formula or highlighter you can see from space.
Ecommerce Marketing Essentials: 17 Actionable Tactics To Drive More Sales
Every online store wants to increase traffic and conversions. But even after you’ve put together a basic strategy it can still be challenging to decide on which marketing tactics you should try.
What Is Influencer Marketing And Why Does It Matter?
Influencer marketing is the process of identifying, researching, engaging and supporting the people who create high-impact conversations with customers about your brand, products or services.
5 Advanced Tools For Every Content Marketing Task
Here are the five advanced content marketing tools for you to achieve high-quality and high-performing content.What’s the difference between fantastic and subpar content? Research has shown that the most successful marketing departments utilize at least five tools to achieve high-quality and high-performing content.
6 Tactics To Increase Your Instagram Stories Engagement
In the current state of social media marketing, it’s all about engaging the audience you currently have. It’s not always about the views or reach of our activities, but more about how many people are taking action when they see your posts.In this post, I want to share some key tactics you can implement to help you increase your Instagram Stories engagement.
These Three Industries Have Huge Potential Online
Slow growth in personal care products is mostly the fault of consumer packaged goods (CPG) brands, which have been slow to put products online and tend to rely on traditional marketing methods, said Martin Utreras, vice president of forecast at Emarketer.
How To Use The Facebook Attribution Tool To Analyze And Optimize Your Customer journey
Our customers live in a multi-channel world. To survive and thrive in this advertising realm, we must too. Connecting how […]
Local Vs. Brand Facebook Pages – Why Local Matters
Facebook has made changes to its algorithm to make it tougher for organic content from brands to appear in the News Feed.
How To Create A Digital Brand Strategy For Optimal Growth
What do you think is the most vital piece of brand building in 2019? My answer: developing a consistent digital […]
How To Create A Digital Content Strategy
A content marketing strategy isn’t just about your digital content—it’s also about the strategy surrounding […]
Gen Z Opts For Personalized, Interactive Content Over Privacy
Brief: Generation Z, the demographic group consisting of people ages 15 to 22, are major smartphone users, with 55% of […]
Content Consumption Habits are Evolving – Which Means Strategies Need to Evolve In-Step
Last week, I stumbled upon an interesting study by our friends over at NetLine Corporation entitled the “2021 State of […]
5 Advantages Of Hiring A Digital Marketing Agency
For many businesses, outsourcing has become an important part of their digital marketing strategy. You might think that I am […]
11 Digital Marketing Trends You Can No Longer Ignore
Digital marketing has created a buzz in the market. With the innovative technology and strategic planning, the business world is […]
Ecommerce Trends In International Markets
The growth in the eCommerce sector, particularly driven by BRIC economies, has been impressive. Global retail eCommerce sales have grown […]
Digital Marketing Trends In Beauty Space Articles
The beauty sector has proved to be leading innovation within retail. This innovation does not only come from a scientific […]
Google Announces June 2019 Broad Core Algorithm Update
Google officially announced a broad core update. The update is rolling out on Monday June 3rd, 2019. On Monday June […]
How To Create Animated Instagram Stories: 8 Apps To Make It Easy
Adding animation to Instagram Stories is a great way to create super eye-catching content, and animation is a hot new trend right now!
Future Of Ecommerce In 2019: 10 International Growth Trends
The ever-changing landscape of eCommerce is both scary and exciting. Every year, there are changes that may help us grow our businesses or new challenges that we may not be able to keep up.
29 Ecommerce Metrics & KPIs To Measure To Drive 10X Growth In 2019
The most successful ecommerce and retail businesses are metrics obsessed. SpearmintLOVE got 62.48% of their Facebook Fanbase talking about them […]
What Is Influencer Marketing And Why Does It Matter?
Discover the Value of Influencer Marketing, It is the process of identifying, researching, engaging the people who […]
These Three Industries Have Huge Potential Online
Slow growth in personal care products is mostly the fault of consumer packaged goods (CPG) brands, “which have been slow to put products online and tend to rely on traditional marketing methods,” said Martin Utreras, vice president of forecast at eMarketer.
Survey Reveals How Consumers Really Judge Brand Authenticity (and influencers)
Stackla recently surveyed 1,590 consumers and 150 B2C marketers from the U.S., UK and Australia, to uncover the gaps that exist between the content consumers want and what marketers believe they’re providing – the results of which should serve as both a warning and an opportunity for marketers everywhere.
Social Influencers And The Online Consumer
Scrolling through social media, it’s hard not to be influenced by influencers. Do you need another carry-on bag? Probably not. […]
How Brands Reach Consumers Has Changed … and It May Have Long-Lasting Effects
The lockdown heightened consumers’ awareness of brands that could meet their needs, particularly within digital channels. This has led to […]
Facebook’s Migrating All Ad Campaigns To Campaign Budget Optimization [infographic]
Facebook ad campaigns – both new and existing – will be migrated to the platform’s automated campaign budget allocation system, which aims to maximize ad performance by allocating more spend to higher performing ad sets.
Pinterest Influencers Might Change The Social Media Game for Brands
While it may not be a big factor in your social media planning, Pinterest is definitely on the rise. The […]
10 Powerful Instagram Marketing Tips
Since Instagram’s creation, it has grown into the ultimate platform for sharing photos. Over 800 million monthly users are active on […]
11 Digital Marketing Trends You Can No Longer Ignore
Digital marketing has created a buzz in the market. With the innovative technology and strategic planning, the business world is [...]
13 Tips For Developing Your Brand's Initial Content strategy'
Every brand needs a solid content marketing strategy to reach consumers including a plan for multiple content types across multiple [...]
How To Build A Strong Digital Content Strategy In 2021 & beyond
Here's a blatant reality many well-meaning digital marketers are unaware of: Content alone will do nothing to improve your marketing [...]
10 Tips For Improving Your Branding On Instagram
Great social media strategies need continuous follower growth, engagement, and actions, e.g. clicks. And Instagram just might be your best […]
Connecting Your Brand To The New Consumer In The NextWorld Of Digital.
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How Brands Reach Consumers Has Changed … and It May Have Long-Lasting Effects
The lockdown heightened consumers’ awareness of brands that could meet their needs, particularly within digital channels. This has led to […]
Facebook’s Migrating All Ad Campaigns To Campaign Budget Optimization [infographic]
Facebook ad campaigns – both new and existing – will be migrated to the platform’s automated campaign budget allocation system, which aims to maximize ad performance by allocating more spend to higher performing ad sets.
Pinterest Influencers Might Change The Social Media Game for Brands
While it may not be a big factor in your social media planning, Pinterest is definitely on the rise. The […]
10 Powerful Instagram Marketing Tips
Since Instagram’s creation, it has grown into the ultimate platform for sharing photos. Over 800 million monthly users are active on […]